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6 Desperate Ways the Church of Scientology Is Trying to Stop 'Going Clear'

March 26, 2015 in Blogs

By Kali Holloway, AlterNet

Alex Gibney's damning HBO documentary has set off a war with the famously aggressive church.

The Church of Scientology has a well-publicized history of going after its critics with everything it has, including its tons and tons of dollars, which reportedly total about $3 billion. So it’s not all that surprising that, as Alex Gibney’s much talked-about Scientology documentary “Going Clear” – which numerous reports claim uncovers some fairly batshit revelations – heads to HBO on March 29, the Church has undertaken a full-scale, multimedia counterattack. Here are six ways Scientology, gloves off, is going after Gibney and everyone involved in “Going Clear.”

1. Buying A Super Bowl Ad. After the film was lauded by critics from numerous outlets after its Sundance Film Festival premiere in January, the Church ran an ad before America’s biggest television event. The commercial, titled “The Age of Answers,” looked like any generic ad for a new rising technology, except that the hot, new gadgetry shown is an e-meter. “Imagine an age in which the predictability of science and the wisdom of religion combine,” says a voiceover in the deep, disembodied voice of someone who knows more than you. A few seconds later, the words “spiritual technology” appear on the screen, which in a literal flash blend to become the word “scientology.”

The Super Bowl ad, which appeared in markets around the country, likely cost the Church millions by even the most conservative estimates. Not that it matters when you have billions, but it's a mark of commitment, nonetheless.

2. Sending a Five-Page Letter to the Hollywood Reporter Calling Every Ex-Scientologist in the Film a Liar. Earlier this month, the Hollywood Reporterrequested to screen the documentary with high-ranking Church officials. Instead, Church spokesperson Karin Pouw suggested the magazine send a list of questions relating to allegations, which she in turn would “be …read more

Source: ALTERNET

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